{"id":11831,"date":"2022-03-17T17:42:21","date_gmt":"2022-03-17T08:42:21","guid":{"rendered":"https:\/\/carryme.jp\/prokeiyaku-journal\/?p=11831"},"modified":"2024-07-04T13:41:38","modified_gmt":"2024-07-04T04:41:38","slug":"pr-kpi","status":"publish","type":"post","link":"https:\/\/carryme.jp\/agent\/pr-kpi\/","title":{"rendered":"\u5e83\u5831PR\u306eKPI\u3092\u6c7a\u3081\u308b\u65b9\u6cd5\u3068\u306f\uff1f\u5177\u4f53\u7684\u306a\u4e8b\u4f8b\u3068\u5e83\u5831\u306e\u4ed5\u4e8b\u5185\u5bb9\u3092\u30d7\u30ed\u4eba\u6750\u304c\u89e3\u8aac"},"content":{"rendered":"<p 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title=\"\u30d7\u30ec\u30b9\u30ea\u30ea\u30fc\u30b9\u3068\u306f\">\u30d7\u30ec\u30b9\u30ea\u30ea\u30fc\u30b9<\/a>\u4f5c\u6210\u3001\u53d6\u6750\u5bfe\u5fdc\u3001PR\u30a4\u30d9\u30f3\u30c8\u4f01\u753b\u304a\u3088\u3073\u904b\u55b6\u307e\u3067\u5e45\u5e83\u304f\u5bfe\u5fdc\u53ef\u80fd\u3002<\/p>\n<\/dd>\n<\/dl>\n<\/div>\n<div class=\"line-box\">\n<strong>\u25bc\u672c\u8a18\u4e8b\u3092\u52d5\u753b\u3067\u30c1\u30a7\u30c3\u30af\u3059\u308b\u306b\u306f\u3053\u3061\u3089\u304b\u3089\uff01<\/strong><br \/>\n<iframe loading=\"lazy\" width=\"100%\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/gYwvRl10X80\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/div>\n<div 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href=\"https:\/\/carryme.jp\/agent\/dictionary\/%e8%a8%98%e8%80%85%e7%99%ba%e8%a1%a8%e4%bc%9a\/\" class=\"dictionary-auto-link\" title=\"\u8a18\u8005\u767a\u8868\u4f1a\u3068\u306f\">\u8a18\u8005\u767a\u8868\u4f1a<\/a>\u3001\u30e1\u30c7\u30a3\u30a2\u30ad\u30e3\u30e9\u30d0\u30f3\u3001\u81ea\u793e\u30b3\u30f3\u30c6\u30f3\u30c4\u5236\u4f5c\u306a\u3069\u6d3b\u52d5\u5185\u5bb9\u306f\u5e45\u5e83\u304f\u3042\u308a\u307e\u3059\u3002\u60c5\u5831\u306e\u5185\u5bb9\u306b\u3088\u3063\u3066\u767a\u4fe1\u3059\u308b\u30e1\u30c7\u30a3\u30a2\u3082\u5909\u308f\u308a\u3001\u69d8\u3005\u306a\u30e1\u30c7\u30a3\u30a2\u3068\u306e\u95a2\u4fc2\u3065\u304f\u308a\u304c\u91cd\u8981\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<h3>\u5e83\u544a\u3068\u5e83\u5831PR\u306e\u9055\u3044<\/h3>\n<p>\u5e83\u544a\u3068\u5e83\u5831PR\u306e\u9055\u3044\u306f\u3001\u304b\u304b\u308b\u8cbb\u7528\u3067\u3059\u3002<\/p>\n<p>\u5e83\u544a\u306f\u4f01\u696d\u304c\u5e83\u544a\u8cbb\u3092\u652f\u6255\u3063\u3066\u6253\u3061\u51fa\u3059\u3082\u306e\u3067\u3059\u304c\u3001\u5e83\u5831PR\u306f\u60c5\u5831\u767a\u4fe1\u306b\u8cbb\u7528\u304c\u304b\u304b\u308a\u307e\u305b\u3093\u3002\u5e83\u544a\u306f\u591a\u984d\u306e\u8cbb\u7528\u3092\u51fa\u305b\u3070\u3001\u77e5\u3089\u305b\u305f\u3044\u60c5\u5831\u3092\u5927\u3005\u7684\u306b\u767a\u4fe1\u3059\u308b\u3053\u3068\u3082\u3067\u304d\u307e\u3059\u3002\u4e00\u65b9\u3067\u3001\u5e83\u5831PR\u306f\u30e1\u30c7\u30a3\u30a2\u3084\u4e16\u306e\u4e2d\u304c\u95a2\u5fc3\u3092\u6301\u3064\u5185\u5bb9\u3067\u306a\u3051\u308c\u3070\u3001\u5e83\u304f\u767a\u4fe1\u3059\u308b\u3053\u3068\u306f\u56f0\u96e3\u3067\u3059\u3002<\/p>\n<p>\u5e83\u544a\u306f\u4f01\u696d\u5074\u304c\u6bd4\u8f03\u7684\u81ea\u7531\u306b\u767a\u4fe1\u3057\u305f\u3044\u60c5\u5831\u3092\u4f1d\u3048\u3089\u308c\u307e\u3059\u304c\u3001\u5e83\u5831PR\u306f\u30e1\u30c7\u30a3\u30a2\u306b\u523a\u3055\u308b\u30d5\u30c3\u30af\u3092\u4f5c\u3089\u306a\u3051\u308c\u3070\u5831\u9053\u3055\u308c\u307e\u305b\u3093\u3002\u3069\u3046\u3057\u3066\u3082\u793e\u5916\u306b\u767a\u4fe1\u3057\u305f\u3044\u60c5\u5831\u304c\u3042\u308b\u5834\u5408\u306f\u3001\u5e83\u5831PR\u3067\u306f\u306a\u304f\u5e83\u544a\u306e\u5229\u7528\u3092\u691c\u8a0e\u3059\u3079\u304d\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u5e83\u544a\u3068\u5e83\u5831PR\u3067\u306f\u3001\u60c5\u5831\u306e\u4fe1\u7528\u5ea6\u3082\u7570\u306a\u308a\u307e\u3059\u3002\u5e83\u544a\u306f\u4f01\u696d\u306e\u4e00\u65b9\u7684\u306a\u60c5\u5831\u306b\u306a\u308a\u304c\u3061\u3067\u3059\u304c\u3001\u5e83\u5831PR\u306f\u30e1\u30c7\u30a3\u30a2\u306e\u7b2c\u4e09\u8005\u76ee\u7dda\u304c\u5165\u308b\u305f\u3081\u3001\u4f01\u696d\u306e\u793e\u4f1a\u7684\u4fe1\u7528\u5ea6\u3092\u4e0a\u3052\u306a\u304c\u3089\u8a8d\u77e5\u3092\u5e83\u3052\u3089\u308c\u307e\u3059\u3002<\/p>\n<p><span class=\"marker\"><span class=\"bold\">\u5e83\u5831PR\u3068\u5e83\u544a\u306f\u3001\u3069\u3061\u3089\u304b\u4e00\u65b9\u3060\u3051\u3092\u5c55\u958b\u3059\u308b\u3088\u308a\u3082\u3001\u4e21\u65b9\u3092\u4e0a\u624b\u304f\u7d44\u307f\u5408\u308f\u305b\u308b\u3053\u3068\u3067\u5927\u304d\u306a\u5229\u76ca\u3092\u751f\u307f\u51fa\u3057\u307e\u3059\u3002<\/span><\/span>\u305d\u308c\u305e\u308c\u306e\u7279\u5fb4\u3092\u3075\u307e\u3048\u3001\u72b6\u6cc1\u3084\u76ee\u7684\u306b\u5fdc\u3058\u3066\u4f7f\u3044\u5206\u3051\u307e\u3057\u3087\u3046\u3002<\/p>\n<p class=\"box_intro\">\u25bc\u8a73\u3057\u304f\u306f\u3053\u3061\u3089\u306e\u8a18\u4e8b\u3082\u3054\u89a7\u4e0b\u3055\u3044<br \/>\n<a href=\"https:\/\/carryme.jp\/agent\/pr-or-ad\/\" rel=\"noopener\" target=\"_blank\">\u73fe\u5f79\u306e\u5e83\u5831\u30d7\u30ed\u304c\u6559\u3048\u308b\uff01\u5e83\u544a\u3068\u5e83\u5831\u306e\u9055\u3044\u3068\u5e83\u5831\u6d3b\u52d5\u306e\u7a2e\u985e\u3068\u306f\uff1f<\/a><\/p>\n<h2>\u5e83\u5831PR\u306e\u696d\u52d9\u59d4\u8a17\u3092\u691c\u8a0e\u3059\u3079\u304d\u30bf\u30a4\u30df\u30f3\u30b0<\/h2>\n<p>\u8fd1\u5e74\u306f\u5e83\u5831PR\u3092\u5916\u90e8\u306b\u59d4\u8a17\u3059\u308b\u30b1\u30fc\u30b9\u304c\u73cd\u3057\u304f\u3042\u308a\u307e\u305b\u3093\u3002\u7279\u306b\u5927\u624b\u4f01\u696d\u306e\u307b\u3068\u3093\u3069\u306f\u3001PR\u4f1a\u793e\u3068\u5951\u7d04\u3057\u3066\u5e83\u5831PR\u3092\u884c\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u5e83\u5831PR\u306f<a href=\"https:\/\/carryme.jp\/agent\/dictionary\/%e5%86%85%e8%a3%bd%e5%8c%96\/\" class=\"dictionary-auto-link\" 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href=\"https:\/\/carryme.jp\/agent\/pr-outsource\/\">\u5e83\u5831\u306f\u696d\u52d9\u59d4\u8a17\u3057\u305f\u65b9\u304c\u52b9\u679c\u7684\uff1f\uff5c\u8cbb\u7528\u76f8\u5834\u3068\u30e1\u30ea\u30c3\u30c8\u30fb\u6ce8\u610f\u70b9\u3092\u5fb9\u5e95\u89e3\u8aac<\/a><\/p>\n<h2>\u5e83\u5831\u306eKPI\u306f\u3069\u306e\u3088\u3046\u306b\u6c7a\u3081\u308b\uff1f<\/h2>\n<p>\u5e83\u5831PR\u306e\u76ee\u7684\u306f\u4f01\u696d\u3001\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u30a4\u30e1\u30fc\u30b8\u306e\u5411\u4e0a\u3084\u6d78\u900f\u3068\u3044\u3046\u66d6\u6627\u306a\u3082\u306e\u306a\u306e\u3067\u3001KPI\u306e\u8a2d\u5b9a\u306b\u60a9\u307e\u308c\u308b\u3053\u3068\u306f\u591a\u3044\u3068\u601d\u3044\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/carryme.jp\/agent\/wp-content\/uploads\/2022\/03\/\u3010\u4fee\u6b63\u7248\u301120220317\u5e83\u5831PR\u306eKPI\u3092\u6c7a\u3081\u308b\u65b9\u6cd5\u3068\u306f\uff1f\u2461.png\" alt=\"\" class=\"imgfull\" \/><\/p>\n<p>\u5e83\u5831PR\u306eKPI\u306f\u3001\u6d3b\u52d5\u306b\u3088\u308a\u5f97\u3089\u308c\u305f\u69d8\u3005\u306a\u53cd\u97ff\u3092\u6307\u6a19\u306b\u3059\u308b\u306e\u304c\u4e00\u822c\u7684\u3067\u3059\u3002<span class=\"bold\"><span class=\"marker\">\u6700\u3082\u591a\u304f\u7528\u3044\u3089\u308c\u308b\u6307\u6a19\u306f\u3001\u30e1\u30c7\u30a3\u30a2\u63b2\u8f09\u6570\u3084\u30e1\u30c7\u30a3\u30a2\u9732\u51fa\u3092\u5e83\u544a\u63db\u7b97\u3057\u305f\u6570\u5024\u3067\u3059\u3002<\/span><\/span>\u305d\u306e\u4ed6\u306b\u3082SNS\u306e\u30a2\u30ab\u30a6\u30f3\u30c8\u30d5\u30a9\u30ed\u30ef\u30fc\u6570\u3001\u30b3\u30fc\u30dd\u30ec\u30fc\u30c8\u30b5\u30a4\u30c8\u306e<a href=\"https:\/\/carryme.jp\/agent\/dictionary\/pv\/\" class=\"dictionary-auto-link\" title=\"PV\u3068\u306f\">PV<\/a>\u6570\u3001\u5951\u7d04\u4ef6\u6570\u3001\u63a1\u7528\u5fdc\u52df\u8005\u6570\u306a\u3069\u3082\u6307\u6a19\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u53cd\u97ff\u306e\u7d50\u679c\u3060\u3051\u3067\u5224\u65ad\u3067\u304d\u306a\u3044\u5834\u5408\u306f\u3001\u7d50\u679c\u306b\u81f3\u308b\u307e\u3067\u306e\u904e\u7a0b\u3084\u6d3b\u52d5\u5185\u5bb9\u3092KPI\u306e\u6307\u6a19\u306b\u52a0\u3048\u308b\u3068\u3044\u3044\u3068\u601d\u3044\u307e\u3059\u3002\u305f\u3068\u3048\u3070\u3001\u30d7\u30ec\u30b9\u30ea\u30ea\u30fc\u30b9\u3092\u4f5c\u6210\u3057\u305f\u30895\u30dd\u30a4\u30f3\u30c8\u3001\u305d\u3053\u304b\u3089\u30e1\u30c7\u30a3\u30a2\u63b2\u8f09\u3092\u7372\u5f97\u3057\u305f\u30893\u30dd\u30a4\u30f3\u30c8\u306a\u3069\u3001\u696d\u52d9\u5185\u5bb9\u3054\u3068\u306b\u30dd\u30a4\u30f3\u30c8\u3092\u4ed8\u4e0e\u3059\u308b\u3084\u308a\u65b9\u3082\u3042\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<h2>\u5e83\u5831\u306eKPI\u30fb\u793e\u5916\u5e83\u5831\u65bd\u7b56\u3092\u7acb\u6848\u3059\u308b\u969b\u306e\u30dd\u30a4\u30f3\u30c8<\/h2>\n<p>\u79c1\u304c\u5e83\u5831PR\u652f\u63f4\u3092\u884c\u3046\u969b\u306f\u3001\u73fe\u72b6\u306e\u8ab2\u984c\u5206\u6790\u3092\u5927\u5207\u306b\u3057\u3066\u3044\u307e\u3059\u3002\u5206\u6790\u3067\u306f\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u69d8\u306e\u793e\u4f1a\u7684\u306a\u8a8d\u77e5\u5ea6\u3092\u5ba2\u89b3\u7684\u306b\u8a55\u4fa1\u3059\u308b\u3088\u3046\u306b\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u81ea\u793e\u3001\u307e\u305f\u306f\u81ea\u793e\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u306e\u300c\u77e5\u540d\u5ea6\u306f\u9ad8\u3044\u300d\u3068\u601d\u3044\u8fbc\u3093\u3067\u3044\u308b\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u69d8\u306f\u5c11\u306a\u304f\u3042\u308a\u307e\u305b\u3093\u3002\u4e16\u306e\u4e2d\u3067\u307b\u3068\u3093\u3069\u793e\u540d\u3084\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u304c\u77e5\u3089\u308c\u3066\u3044\u306a\u3044\u5834\u5408\u306f\u3001\u6b63\u76f4\u306b\u305d\u306e\u73fe\u72b6\u3092\u4f1d\u3048\u3001\u8a8d\u77e5\u3092\u5e83\u3081\u308b\u65bd\u7b56\u304b\u3089\u7740\u624b\u3059\u308b\u3088\u3046\u63d0\u6848\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u73fe\u72b6\u8ab2\u984c\u3092\u6574\u7406\u3057\u305f\u3089\u3001\u5177\u4f53\u7684\u306a\u65bd\u7b56\u3092\u691c\u8a0e\u3057\u307e\u3059\u3002\u65bd\u7b56\u3092\u8003\u3048\u308b\u30dd\u30a4\u30f3\u30c8\u306f\u3001\u30cb\u30e5\u30fc\u30b9\u3092\u4f5c\u308b\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u3002<span 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